<em>Our Story</em>
It all started with a weekend getaway

Our Story

I was packing for a trip to a Texas resort—the kind with a lazy river by day and upscale dinners by night. I needed something to toss over my swimsuit for walking around. Something lightweight, a little snazzy, and cute enough to wear to the bar later.

I searched everywhere—and came up empty.

Everything I found was either too basic, too boxy, or clearly made for men. Where were the bold prints? The animal prints? The color? The fit?! I thought, If I can't find this online, it must not exist.

So, I created it.

Vaquera Outdoors was born from the simple idea that women deserve outdoor shirts that work hard and look great. Our fishing shirts are made with high-quality, performance-driven fabrics—think wrinkle-resistant, sun-blocking, moisture-wicking—and designed specifically for women who want to move, explore, and show up with flair.

This is outdoor wear, reimagined—for women like us.

<em>Our Origins</em>
From Vaquera Style to Vaquera Outdoors

Our Origins

Back in 2002, I bought a few pieces of Native American jewelry on my honeymoon in Santa Fe—and ended up selling them almost immediately. That spark turned into Vaquera Style, a jewelry and accessories shop known for its Mexi-Cali edge, boho-western vibes, vintage flair, and one-of-a-kind finds.

Over the years, the brand grew into a full-on lifestyle—and now, it’s evolving again.

With Vaquera Outdoors, we’re taking our signature style and pairing it with performance fabrics, flattering fits and real functionality—because women deserve outdoor apparel that fits their lives.

Don't worry—we’ll still be serving up the curated jewelry and accessories you know and love. We’re just bringing a little more wild to the wardrobe.